Market Research

This is a screenshot I took of pop magazines on the internet, in order to easily detect similarities and differences between each of the magazine front covers. From this image, I clearly make out that the most popular colours used on a pop magazine are pink and purple, which are quite girly colours. This colour scheme evidently shows us that the target audience for this genre of magazine are young girls. The majority of the main images on these magazine covers are female artists wearing very bright clothes. This suggests that these artists are portrayed as being style icons and someone who young girls admire and look up to. There is also a lot of use of graphics on nearly all of these magazines, which help make the magazine, as a whole, stand out more. The model’s angle of gaze is a very effective way to intrigue the reader, as it makes it more personal to them, which these magazines are clearly doing. These conventions attract the reader as features like colours, angle of gaze and images used are consistent and eye-catching. I will also be aiming to create a pop magazine of this quality, and keeping my magazine consistent, to make it seem professional.